Morland has proudly partnered with Swift Group since August 1992, supplying high-quality interior solutions for their holiday homes, motorhomes and touring caravans. Over the course of three decades, the relationship has evolved into a seamless and efficient supply partnership, supporting Swift’s production with a focus on quality, traceability and sustainability.

Key elements of Morland’s contribution included:

• Product Supply: Laminated panels tailored to Swift’s interior design needs, Wrapped Profiles with a stocked range held at Morland, ready to be picked and dispatched in line with Swift’s order demands and Lightweight Doors ideal for leisure vehicle applications
• Digital Integration: Swift’s order portal integrates with Morland’s system, enabling automated, paperless order processing and providing a six-week forward view of requirements, ensuring better planning and stock control.
• Batch-Specific Ordering: Every Swift order is batch-specific, allowing for full traceability and quality control across all components supplied.
• Sustainable Packaging Partnership: Working together, Morland and Swift have implemented a closed-loop packaging system, reducing waste and improving environmental impact across both operations.

Approach

Morland’s approach involved:

Morland’s long-standing relationship with Swift is built on collaboration, innovation, and supply chain reliability. By integrating systems digitally and maintaining open communication, Morland ensures every delivery aligns with Swift’s fast-paced production demands.

With a stocked range of wrapped profiles, Morland can quickly respond to specific production needs, picking and dispatching in line with order volumes. Combined with batch-specific production, this approach provides flexibility while maintaining quality control.

Results

• Seamless Digital Integration: Automated order input from Swift’s portal streamlines planning and ensures forward visibility for production.
• Responsive Supply of Bespoke Products: Morland’s stocked profile range and batch-controlled doors and panels help meet demand efficiently and at scale.
• Sustainable Logistics: The closed-loop packaging system supports greener operations while improving logistical flow.
• Over 30 Years of Partnership: A trusted supplier relationship, focused on quality, reliability, and continuous improvement.